by Ryan Glick | Apr 17, 2019 | Customer Growth
When planning an online marketing and communication strategy, it’s important to take into consideration the temperature of each targeted individual and business. You can think of the temperature of a prospect, lead, and customer as how aware they are with your company...
by Ryan Glick | Mar 20, 2019 | Customer Growth
The amount of data being captured, stored, and analyzed by businesses today is growing at an exponential rate. Many businesses realize that the more information they can analyze, the better business decisions they’ll be able to make. But, isn’t managing and storing...
by Bryan Gill | Mar 13, 2019 | Customer Growth
First, what in the world does UX stand for? UX stands for user experience. User experience at its core is rooted in psychology. At a high level, it involves the way we interact with the world in our day-to-day activities coupled with how the world interacts with us....
by Ryan Glick | Jan 11, 2019 | Customer Growth
When discussing sales funnels, it’s important to understand the framework of a funnel. There is generally a frontend and a backend to a funnel. The Frontend—is the initial offer that you use to get a prospect or lead to purchase from you and become a customer. This...
by Ryan Glick | Dec 23, 2018 | Customer Growth
I have an oldie but goodie for you today! A pro approach to copywriting even non-pros can use. We’re going to look at a common framework that dates back to the early 1900s. A framework that’s often used by advertisers and copywriters to structure...
by Ryan Glick | Dec 5, 2018 | Customer Growth
“Everyone knows that in the heat of an argument, we will all say anything to support our cause. We will quote the Bible, refer to unverifiable statistics… Action and demonstration are much more powerful and meaningful. They are there, before our eyes, for...
