by Ryan Glick | Jun 1, 2020 | Customer Growth
Ryan’s Free Ebook Download Experiment It all started on March 18, 2020. We were in the early stages of COVID-19, and I saw another author offer up the ebook formats of his books for free on Amazon. It was a great gesture, and it immediately got me thinking about...
by Ryan Glick | Nov 1, 2019 | Customer Growth
Grow Your Tribe With A Highly Targeted Membership Site Before diving into this topic, we first want to make it clear that membership sites aren’t right for all businesses. They require a decent-sized up front investment, and they require a commitment from the business...
by Ryan Glick | Oct 14, 2019 | Customer Growth
What better way to start the countdown to Halloween than by looking at a few of the many magical insights you can gain by using advanced website data and analytics. I suppose eating some candy may be a little more enjoyable than talking about analytics, yet analytics...
by Ryan Glick | Aug 21, 2019 | Customer Growth
What exactly is social proof? Have you ever heard anybody use this phrase before? In his book, Influence: The Psychology of Persuasion, Robert B. Cialdini, Ph.D. includes social proof as one of his six weapons of influence. He describes social proof as taking action...
by Ryan Glick | Jun 26, 2019 | Customer Growth
For many businesses, updating their Google Business Listing is an afterthought. They believe that as long as their business name and address are out there on Google, all is good. Although having your business name and address on Google is important, it isn’t quite...
by Ryan Glick | Apr 17, 2019 | Customer Growth
When planning an online marketing and communication strategy, it’s important to take into consideration the temperature of each targeted individual and business. You can think of the temperature of a prospect, lead, and customer as how aware they are with your company...
